01256 517230
0845 293 8111
This email address is being protected from spambots. You need JavaScript enabled to view it.

Mobile Menu

210116 CitNOW - Jardine MG 1

Customer Friendly Videos Make Sense

The 7.9% annual surge in used car sales during 2016 has been mirrored with a ‘significant’ increase in dealers using personalised video.

Automotive video expert CitNOW says it has seen a double-digit increase in dealers who already use its workshop video technology now adopting its web and sales in the last quarter.

Alistair Horsburgh said, ‘It’s no coincidence that the growth in used cars, aligned to record new, has seen a significant shift in dealers switching onto using video as a sales tool since September.

‘With high stock levels, competition for sales even within a growing marketplace, still means dealers need to act to capture the attention of buyers quicker in order to keep stock moving.’

Analysis by CitNOW showed that the length of time used stock at 120 Volkswagen dealers spent on the forecourt was reduced by 14 days on average when the dealer used video communications via CitNOW’s web product.

Vehicles advertised online with a CitNOW web video spent an average of 32 days in stock before being purchased, while those without a video spent 46 days in stock – two full weeks longer.

CitNOW Web enables retailers to upload a short video of used vehicle stock to their website via a smartphone. Potential customers can watch the video and request a personalised video of particular vehicles.

Retailers can fulfil this request using the CitNOW sales app, and create a bespoke video paying particular attention to detail that is needed to accurately report the condition of a used vehicle.

Free Valet with every repair

Claim your free valet  when you have your car repaired

offer worth £50 

10% Off Bumper Repairs

Includes repairs or paints

Valid Mar-May 2018

Find Out More

Same Day Repair

Available on selected repairs

Ask for details

Opening Hours

Mon 8am to 5pm
Tues 8am to 5pm
Wed 8am to 5pm
Thurs   8am to 5pm
Fri 8am to 5pm
Sat 8am to 12pm

Track your vehicle repair

Enter Vehicle Registration

Enter Tracking ID

Latest News

Facebook

Twitter

Loading..

Kinds Words

Im extremely impressed with the works carried out in my car. The staff were very friendly and helpful and I wouldn't hesitate to recommend them...
Carly O